I got the call from Vans about 18 months ago to begin work on this year’s Triple Crown of Surfing art, a huge honor in my genre of art. I have done art for Triple Crown events in the past, such as the Women’s Roxy Pro Haleiwa, and The Gidget Sunset Pro Women’s event in 2009. And a couple of times when Randy Rarick was the director of the Triple Crown he asked me to throw some ideas “into the hat” - and that helped me get on Vans’ radar.
Vans gets the art started far in advance because they print so much merch with the image on it. I worked with a very talented Vans art director named David Happekotte. David and I refined and refined the image and the design of the poster. Then it was handed off to the clothing and merchandise designers to be artfully applied to men’s and women’s T’s, flip flops, towels, hats, tote bags, dresses, aloha shirts and more.
I’m hoping to be at the event in December to promote my art and see some top-level surfing at the finale of the 2018 WSL season.
About the Triple Crown
In its 35th year, the Vans Triple Crown of Surfing continues a rich surfing heritage of progression, high-performance and power surfing. It is a series where careers are made, reputations are forged and mistakes can have dire consequences. The prestigious Vans Triple Crown of Surfing title is a professional surfing milestone, one that rivals that of WSL World Champion.